Rubicon Decisions
The metaphor “crossing the Rubicon” harkens back to the move the Julius Caesar move to control the Roman provinces. Once he crossed the Rubicon River there was no going back.
Our current economic times are tough, to say the least. But now is a good time to make some of those Rubicon Decisions you have been putting off. Should you kill a product line? Should you close a plant? Or, on the positive side, should you start that new business line and prepare yourself for the future of your business?
Standing on the bank your personal Rubicon River may make you nervous, but you will never know the results until you cross the Rubicon. And the river is much too wide to keep a foot on both banks.
Be honest with yourself. What tough decisions have to be made and are you willing to make them? If not, let someone else run you business. You don’t have what it takes. (Or do you? It’s up to you, and you alone)
Date: January 16th, 2009 @ 21:44
Categories: Sense-Response Cycle

